About the methodology of up

Clients should get the right recommendation, not recommendations that fulfill prearranged commitments or that will fulfill gentlemen agreements.  Ethics is at the forefront of every recommendation, POV & ultimate evaluation.  It is your decision, but you will want the the UP guidance & facilitation.

Clients should get the right recommendation, not recommendations that fulfill prearranged commitments.  Ethics is at the forefront of every recommendation, POV & ultimate evaluation.  It is your decision, but you will want the the UP guidance & facilitation.

Adam was the leader in forcing transparency in the industry and driving the ANA report to be released.

https://www.businessinsider.com/ana-client-agency-relations-2015-report-kickbacks-rebates-2015-4

19+ years in large holding company & independent agencies helped grasp the highly processed structure of how they operate, which has its pros & cons.  Starting & building an independent agency in NYC and being able to move fast & be entrepreneurial, has its benefits & concerns as well. As a client, let me help you navigate that landscape & guide you thru these choices & what to look out for depending on your business need.